Redd Hogan Design Build Branding

January 7, 2015

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Hello! We wanted to dust off this old blog and kick off the new year showing off some of our work and the process we go through with our clients. Last month we wrapped up a quality project for a very talented couple in charge of Redd Hogan Design Build. Lindsay and Drew specialize in the design (or redesign) and build of custom homes. I can’t tell you how much I’d love them to work their magic on my house one day! You can see their great work here.

After lengthy research, and agreeing that their brand needed to bring some sophistication to their new company, here’s the first round of design we came up with for them.

MAIN LOGO – ROUND 1

Redd Hogan Design Build | October Ink Design

They chose to move forward with the last design which we cleaned up, found the right type combination and added a beautiful texture for the final.

MAIN LOGO – FINAL

Redd Hogan Design Build | October Ink | Branding

Here’s a look at the process we went through for the pattern. We started with inspiration of materials used in the building & interior design field. Then we played with ways to repeat them to make a custom sophisticated pattern.

PATTERN PROCCESS

Redd Hogan Design Build | October Ink | Branding and Patterns

Here is the final branding board so you can see it all together!

FINAL BRANDING BOARD

Redd Hogan Design Build | October Ink | Branding Board

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